Tuesday, 15 October 2013


Interior Research 

The wooden furniture of asda cafe dose not look comfortable, it had the same feeling as the refectory, a customer may rather get their food and go, it's not really drawing to sit and relax. the painting on the wall dose take some of that tension off and and makes it a little friendly, but it dose not compare with other cafe such as Costa Coffee. 


playful logo, using typography to play around with the letters, it's attractive. The image is big and clearly visible from a distance 

Asda Menu.
I found the pricing list to be really dull and simple, but it holds a level of maturity and is suitable for their target audience 

I went down to cafes to look at their interior designing, logo and menus. After looking at Costa Coffee and Asda's Cafe I found that the color code are slimier, this my be because the red they use are warm colours ant they both want to present an inviting area fro customers to relax and enjoy. 

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